Rocket 88
I don't have a very good title for this new series, but when you're going to throw in everything but the kitchen sink, you've got to settle on something. I'll begin with Rocket 88.
After World War II, weird fiction faded and science fiction and the whole culture around it began to take off. Monsters were no longer the supernatural monsters of moors and marches, nor were ghosts the haunters of castles and abbeys. Instead, the ghosts and monsters of the post-war world were those of science and technology. We encountered them in places opened up by war as well as by exploration along the frontiers of science and technology. In The Thing from Another World (1951), that frontier is in the Arctic. In It Came from Outer Space (1953) and Them! (1954), the frontier is the American West, a place dotted with World War II-era military installations, the place where atomic bombs, rockets, missiles, and jet aircraft were developed and tested. These weren't the dark, decaying, gloomy, closed-in places of weird fiction and the Gothic romance. Instead they were bright, sunny, shiny, open, futuristic.
In 1949, Oldsmobile introduced its 88 model, nicknamed Rocket 88 for its Rocket V8 engine. The Oldsmobile Rocket 88 was a popular car, so popular and recognizable in its name that it inspired a song, "Rocket 88," released in 1951, sung by Jackie Brenston, and backed by Ike Turner and his Kings of Rhythm. Like the car, the song was a hit. There were car songs before it, but this was a big one. Some people call it the first rock 'n' roll record. It's nice to think that rock 'n' roll started with a car song.
In its advertising, Oldsmobile tied its Rocket 88 to its namesake technology. For example:
Thirty-four years later, artist Dave Stevens created the following cover for Planet Comics in its issue of July 1984:
The print of this illustration is entitled "Rocket 88" after the emblem on the fuselage. Notice that the riders in each of these two pictures are two in number and in roughly the same posture and position. I wouldn't call this a swipe. Instead, it looks like the first picture inspired the second, or call it a variation or an homage. Notice that the blonde pilot in the second picture is wearing a Nazi-like hat like a British New Wave singer or musician of the same period. (As I write, New Order has come on the radio. I was thinking of Modern English, but my psychic powers aren't strong enough to make that happen.) This comic book was published in the same year as Neuromancer by William Gibson. Don't you wish we had 1980s culture back?
By the way, Planet Comics was a revival of a comic book title in print from 1940 to 1953. The original Planet Comics was the first science fiction comic book and a spinoff of the science fiction pulp magazine Planet Stories. Ray Bradbury and Leigh Bracket were among the authors published in Planet Stories.
Here is a poster design for Rocket 88, a local band in Wisconsin from 1972 to the 1990s or after. Notice the influence of artist Jack Davis, also of underground comics:
I'm afraid I don't know the name of the artist.
Americans have tested not only rockets, missiles, and jet airplanes in the Desert West. We have also tested automobiles. In 1953, General Motors opened its new automobile proving grounds just outside of Mesa, Arizona. Those proving grounds are no longer in operation. In their place are maze-like subdivisions with science-, space-, and technology-related names: Neutron Point, Wavelength Park, Lunar Green Park. If you have ever watched American car commercials, you are familiar with all of the scenes shot in the Desert West. Automobiles go with the West like a-bombs at Trinity, the Bell XS-1 at Muroc Army Air Field, V-2 rockets at White Sands Proving Grounds, and giant ants in the tunnels under Los Angeles.*
Automobiles and rockets were tested on the salt flats and dry lake beds of the American West. In the 1950s, cars were made to look like rockets with their chrome trim and nosecones and trailing fins. I remember our neighbor, Mr. Sherman, who had a giant 1950s light blue Cadillac. (I think it was an El Dorado Seville, circa 1956.) One time he forgot to put it into park. After he went in the house, his car rolled down the driveway and with a crash speared a parked car at the bottom with its short, heavy fins. Mr. Sherman came out of the house and drove his car back up the driveway. He went back inside, and that seemed to be the end of it. His car was untouched. No such luck for the 1970s car on the receiving end of the crash. Anyway, from the 1950s to the 1970s, cars were named after spacecraft and celestial bodies: Ford Galaxie 500, Mercury Comet, Oldsmobile Rocket 88, Oldsmobile Starfire, Plymouth Satellite, Pontiac Star Chief, Studebaker Starlight, and from the advertisement in the previous entry, Chevrolet Nova and Chevrolet Vega. The Saturn line came along about a decade later. The point is that there were clear connections made between cars and rockets, and between cars and outer space. There were also connections between these things and other aspects of popular culture, including music, comic books, and science fiction. For example, in July 1979, the B-52s issued a single called "Planet Claire," which begins with these lyrics:
She came from Planet Claire
I knew she came from there
She drove a Plymouth Satellite
Oh, faster than the speed of light . . . .
Weird still had some cachet in the late 1940s and into the 1950s. Sometimes it was paired with superheroes (Captain America's Weird Tales, 1949-1950), more often with science fiction and fantasy as in EC Comics' Weird Science (1950-1953), Weird Fantasy (1950-1953), and Weird Science-Fantasy (1954-1955). Above is the cover of Weird Science-Fantasy #24, published in June 1954, with cover art by Al Feldstein. The rocket design in the left margin was a standard feature of that title. By the way, Jack Davis, mentioned above, also worked on EC Comics. By the way again, Weird Tales magazine came to an end in September 1954, just two months after this comic book was published. Science fiction magazines lived on.


No comments:
Post a Comment